Hi, I'm Kyle Maskewich
Hi, I'm Kyle Maskewich
I'm a strategic content designer with over seven years of experience building enterprise-level SaaS products in e-commerce and fintech.
Case studies
Case studies
One Page Checkout
Led content design to build the world's highest-converting checkout.
56%
Higher desktop
conversion rates
91%
Higher mobile
conversion rates
One Page Checkout
Leading the content design strategy to build and launch the world's highest-converting checkout.
56%
Better desktop conversion
91%
Better mobile conversion
One Page Checkout
Led content design to build the world's highest-converting checkout.
56%
Higher desktop
conversion rates
91%
Higher mobile
conversion rates
QuestMobile Account Balances
Led a user-centred redesign to make trading easier for novice investors.
25%
Higher NPS
33%
Less order rejections
QuestMobile Account Balances
Designing a mobile app feature to make self-directed investing easier for novice traders.
21%
Higher order value
33%
Less order rejections
QuestMobile Account Balances
Led a user-centred redesign to make trading easier for novice investors.
25%
Higher NPS
33%
Less order rejections
Allspark Design System: Content
Defined the North Star vision and MVP strategy to integrate content design into the design system.
50%
Faster project delivery
20%
Less project changes
Allspark Design System: Content
Defined the North Star vision and MVP strategy to integrate content design into the design system.
50%
Faster project delivery
20%
Less project changes
Allspark Design System: Content
Defined the North Star vision and MVP strategy to integrate content design into the design system.
50%
Faster project delivery
20%
Less project changes
Allspark Design System: Content
Defined the North Star vision and MVP strategy to integrate content design into the design system.
50%
Faster project delivery
20%
Less project changes
Experience
Experience
Principal Content Designer
Principal Content Designer
Principal Content Designer
Questrade
Questrade
Questrade
Jul 2023 - Jul 2024
Jul 2023 - Jul 2024
Senior Content Designer
Senior Content Designer
Senior Content Designer
Shopify
Shopify
Shopify
Dec 2021 - May 2023
Dec 2021 - May 2023
Principal UX Writer
Principal UX Writer
Principal UX Writer
Questrade
Questrade
Questrade
Mar 2017 - Dec 2021
Mar 2017 - Dec 2021
